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The “G” Lifestyle is about products and services that are so well designed they become objects of desire.
The “G” Lifestyle is the next generation’s preferred lifestyle. It’s all about design, technology, knowledge, style, food, having fun and re-thinking how we live now and how we should live in the future. This includes the way business will be conducted and how products will be produced. It’s also about the story behind the products, enabling us to make informed choices as consumers.
The G Living Network is more than a media entertainment network for a new generation. We are a lifestyle company. We focus on all the elements that make this lifestyle possible. Currently, G Living creates original innovative content, and works hands-on to create “G” products, contemporary designs and original programming from our Venice California studio. The G Living Network produces various online media, including streaming broadband shows, a multi-media cookbook, cooking shows, featured editorial content, daily blogs, and an interactive social networking community.
For the last 24 months we have focused exclusively on business development and defining and promoting our brand, as well as establishing our company’s methodology for conducting business. We created our signature branding, style, logo, web magazine site, and filmed over 50 shows, with pop culture stars, social critics, world famous chefs, athletes, film directors and business leaders. Our shows and web magazine have been seen by over 20 million people in the last 12 months.
Why Create A Contemporary Green Lifestyle Company
We are living at a very exciting point in time, an awakening period, where real change seems to be possible. Things that only a few years ago seemed very fringe and extreme, something only the most motivated individuals would even consider, are now looking very normal. But the flip side is the worldwide crisis’ we’re experiencing at the same time… from global warming, to wild habitats destroyed, to natural animal populations collapsing, and of course, nations fighting each other in bloody wars.
We started G Living to focus on the positive and creative side of green. We look for green solutions that are practical and easy enough for anyone to incorporate into their own lives. The solutions, ideas and products have to have the same (or a higher) standard than the traditional options everyone is used to.
You can look at it like this: G Living is not about just Green Living, it’s about smarter living. Here is the equation to figure out if something is “G”: it must have, The Green factor + Quality + Function + Design + Style + Price = “G”.
If the object or service has the highest end of all those factors, then it’s “G”. If it is sustainable, but poorly made, that is not “G”, it’s simply a green item.
I am bringing this up because we are at that tipping point. A point where the mainstream corporations are jumping on board, which is great, and not so great. If the public doesn’t understand what the definition of “Green” is, the mainstream companies will define it for us. They will produce products that fit their own financial needs and maybe not really the planet’s or our needs. So, our goal here is to bring clarity to what is and what is not “G” and the reasons behind it. This gives you easy access to the information, so you can quickly make a buying decision based on all the factors that make up a product or service, and not just the desirable appearance or the buzz word on the tag.
Why are we Unique?
G Living is the only modern green lifestyle company with a combination of unique market advantages. The only new media network to produce shows which cover all aspects of this lifestyle space. The only company with a dedicated production staff and facility to produce timely and high quality content for this new audience. The only company with a name and branding that actually means what the lifestyle is all about. A person can be “G” or do “G” things or say within a natural sentence: That car is so “G”.
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